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Connector Improvement: Add key metrics and tables to Adwords, especially competitive metrics

Answered
David Salinger User

A number of tables and metrics available through the Google Ads API aren't part of the Fivetran schema. Competitive metrics like search impression share and top impression share are critical and should be prioritized.

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  • Official comment
    Calvin Fivetranner

    Hi David Salinger, Calvin from the Product team here!

    Fivetran's Google Ads schema comes default with metadata tables and prebuilt reports. In addition, you can create custom reports by clicking on your Google Ads connector -> 'Setup' -> 'Edit connection details' -> '+ Add custom report'. From here you can select the report name, fields (ie. 'search_impression_share'), and conversion window size you want included in the custom report.

    Hope this helps!