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Connector Improvement: TikTok Ads


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  • Official comment

    Hi Emiel and Preston Sagastegui-Smith, Drew from the Product Team here!

    Thanks for testing the TikTok Ads connector, this type of feedback is super helpful. I love hearing about the metrics that you all are tracking with Fivetran!

    As far as this particular request. Is there a way you would like this data to be made available to you? TikTok has a significant number of columns and the initial effort was to make a starter set of reports available. Based on your feedback, it appears that making custom reports available in the TikTok connector may be the best solution. Would that work for you both?

    Adding to what Emiel has said, I'm worried to current setup could lead to inconsistent data. We recently launched on TikTok optimizing for Add to Carts to get the algorithm quicker learnings, so ATC's is what is coming through in the Conversions field. Shor term, we cannot pull Orders right now, making this connector unusable. Long term, if/when we move to optimizing for Orders, I would assume the Conversions field would change as well leading to bad data, yes?

    Hey Drew, thanks for coming back to this. Custom reports does indeed seem to be the best solution, allowing us to pick and choose which attributes Fivetran imports.

    Thanks for suggesting the solution, I'm confident it should work for almost everyone!

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