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Connector Improvement: Marketing Cloud SUBSCRIBER forced weekly sync negatively affecting MAR

Not planned
Brent Hames User

The decision to force resync the SUBSCRIBER table (per March 2020 release notes) every week negatively impacts our MAR by artificially inflating our 'active rows'.  Fivetran should either determine a credit strategy for this forced refresh or work with Salesforce to improve performance.

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1 comment

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  • Official comment
    Drew Fivetranner

    Hi Brent Hames, Drew from the Product Team here!

    Thanks for the feedback. We currently are syncing the SUBSCRIBER table 1x per week because we are not able to pull incremental data from the endpoint and it tends to be large. While I agree that this is not an ideal strategy, we do not have an alternative available to us at this time. We have also discussed this with Salesforce and they do not plan to make changes at this time.

    If a new strategy becomes available to us we would be excited to implement it!