Rollback sync window for the Amazon DSP connector
Answered
The Amazon DSP connector syncs report tables incrementally with no rollback window — rows are captured ~2 days after their report date and never re-fetched. Amazon DSP conversions use a 14-day attribution window, so frozen day-2 values permanently understate conversion and sales metrics — in our connection a manual re-sync raised a mature month's total sales by +92%. Since Amazon retains DSP report data for only ~95 days, anything not re-synced in time can never be corrected.
Please add a rollback sync for Amazon DSP like the Amazon Ads connector's attribution-window-based rollback (30 days would cover the attribution period).
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Official comment
Hi Abid,
Thank you for your feature request regarding the rollback sync window for the Amazon DSP connector. We have added this request to our backlog and will prioritize it based on demand. Our team is aware of the importance of accurate conversion and sales metrics, and we are committed to enhancing our connectors to better serve your needs. We will keep you updated on any progress regarding this feature.
Best,
Sanjeevv Maniram
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