Skip to main content

Community

Please sign in to leave a comment.

Comments

1 comment

  • Official comment

    Hi Jeff, 

    Luke from the product team here. I'm just cleaning up old posts on this forum. Thanks for posting this request. 

    Share metrics are available in the Instagram Business connector and have been since our April 2025 update.

    The data lives in the media_insights table and is broken out by media type. You can access shares using the following columns:

    • video_photo_shares for standard photos and videos
    • reel_shares for Reels
    • story_shares for Stories
    • carousel_album_shares for carousel posts

    For most use cases involving feed posts, video_photo_shares is the right column to use.

    Cheers,
    Luke