Connector Improvement: Instagram Business: Share Metrics
CompletedFB Developer documentation shows that "Shares" are available for Posts and Story. Could we add Shares as a metric that can be collected?
https://developers.facebook.com/docs/instagram-api/reference/ig-media/insights
Thanks
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Official comment
Hi Jeff,
Luke from the product team here. I'm just cleaning up old posts on this forum. Thanks for posting this request.
Share metrics are available in the Instagram Business connector and have been since our April 2025 update.
The data lives in the
media_insightstable and is broken out by media type. You can access shares using the following columns:-
video_photo_sharesfor standard photos and videos -
reel_sharesfor Reels -
story_sharesfor Stories -
carousel_album_sharesfor carousel posts
For most use cases involving feed posts,
video_photo_sharesis the right column to use.Cheers,
Luke -
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