Question

Do users need to create a Segment within Braze that targets all users (which Fivetran then exports from using Braze’s users/export/segment REST API endpoint)? Or does Fivetran auto create this in Braze?

Environment

Connector: Braze

Answer

Yes, the users need to be a part of a segment in order for the data to be present in the response of the /users/export/segment endpoint.

Fivetran does not modify data at the source, you will need to create one or more segments with the users.

Any users not part of a segment will not be fetched.